Mac Hofeditz is Managing Director, Capital Formation at Riverwood Capital. For over 35 years, Mac has served as an adviser and fundraiser in the private equity industry, covering a wide variety of investment strategies and opportunities. Since 2001, he has helped raise over $40 billion of capital commitments across approximately 90 private equity funds, many of which have become top-performing vehicles in the industry.

Prior to joining Riverwood, Mac was a Managing Director and Head of Fundraising and Investor Relations at Vector Capital Management. Previously, he founded and led the Private Funds Group for GCA Advisors (now Houlihan Lokey) and was also a founding team member and Partner at Probitas Partners, joining at its inception in 2001.

Mac graduated from the University of California, Los Angeles, with a B.A. in Political Science.

Emily is a Senior Associate at Riverwood Capital, focused on Investor Relations and Marketing. Previously, Emily led capital formation efforts at Sidewalk Infrastructure Partners (Alphabet spin-out) and was an Associate in Vista Equity Partners’ Capital & Partner Solutions division, where she focused on capital raising and project management for the firm’s enterprise software private equity funds. Prior to that, Emily was an Associate at Kelso, focused on capital raising, investor relations, and marketing across the portfolio. Emily began her career in investment banking at Lazard, where she helped to structure financing for Lazard’s M&A transactions globally.

Emily graduated from the University of Virginia — McIntire School of Commerce as a Global Commerce Scholar with a BS in Finance and Marketing.

Martina Valotta serves as a Consultant at Riverwood Capital, specializing in Marketing and Communications. Prior to joining Riverwood Capital, Martina was a Marketing Manager at Lazo, a financial, legal, and fundraising SaaS platform for VC-backed startups. In this capacity, she was responsible for the company’s marketing strategy, community development, and content, contributing to Lazo’s visibility and brand recognition within the United States. Martina also has experience as a Growth Manager at Swedish firm Target Aid, where she contributed to the company’s expansion and market positioning globally, and at ABInBev, as part of the Growth Marketing team where she crafted digital strategies within ZX Ventures’ innovation division.

Martina holds a degree in Business Administration from Universidad Católica Argentina in Buenos Aires, Argentina. Additionally, she possesses a certificate in Leadership Growth, earned from LATAM’s Growth Rockstar platform in 2023.

Keith Janosky is the Chief Financial Officer and Managing Director, Investor Relations at Riverwood Capital. Keith brings more than 20 years of technology private equity industry experience to the role, including most recently as CFO and Head of Investor Relations at Khosla Ventures and prior to that, as Vice President of Finance at Technology Crossover Ventures (TCV). Earlier in his career, Keith worked at Arthur Andersen as an auditor as well as Manager in their partnership with Major League Baseball, developing an authentication program for game used and signed memorabilia.

Keith holds a Master of Business Administration degree from Fordham University and a Bachelor of Science degree in Economics from Lehigh University.

Lara is a Vice President at Riverwood Capital, focused on Investor Relations and Marketing. Prior to joining Riverwood, she was an Associate at J.P. Morgan where she focused on capital markets and M&A transactions for not-for-profit healthcare systems in the U.S. Lara began her career at PFM, where she specialized in municipal debt transaction advisory services. Lara holds a bachelor’s degree in Economics and Government from the University of Virginia.

Caitlin Mitchell is a Senior Director at Riverwood Capital, focused on Marketing and Communications. Prior to Riverwood, Caitlin was most recently Managing Director of Marketing and Communications for EMPEA, the global industry association for private capital in emerging markets. While there she helped lead an integration with LAVCA, the Association for Private Capital Investment in Latin America, where she served as Chief Communications Officer. Caitlin has also held roles at financial public relations agencies Cognito and Prosek Partners supporting clients ranging from large financial institutions such as Citigroup, Nomura Research Institute, and Franklin Templeton to PE-backed fintech startups to develop global public relations and marketing strategies.

Caitlin has a Bachelor of Science in Public Relations, with a minor in business marketing, from the State University of New York at Fredonia, is an experienced media trainer, and has completed Securities Industry and Series 7 training courses.